Juan Camilo Patt Gomez and Antonio Santos del Valle

Chocoshow 2024: a tribute to Colombian cocoa and the tireless work of FEDECACAO

Colombia is recognized worldwide for the quality and diversity of its cocoa, a product that not only delights the palate, but also represents a source of cultural pride and an opportunity for economic development for thousands of rural families. In this context, the Chocoshow 2024, held November 22-24 at Corferias (Bogota), emerges as the flagship event that celebrates and promotes the excellence of Colombian cocoa. This fair, in its sixth edition, managed to make visible the potential of this product and its impact on different sectors, from agriculture to gastronomy, culture and tourism.

The Chocoshow has established itself as a space where producers, entrepreneurs, chocolatiers and consumers meet to pay tribute to a grain that, although small in size, has immense value. Its importance lies in the fact that, in addition to promoting the consumption of chocolate in its various presentations, it highlights cocoa as an engine of progress and social transformation for the communities that grow it. In a country like Colombia, where thousands of families depend on cocoa production, events like this help to generate opportunities, open markets and strengthen the production chain.

The relevance of the Chocoshow lies in its ability to highlight cocoa as a high quality product. Colombia is privileged for its biodiversity, and this is reflected in the different varieties of cocoa produced in its territory. Each region contributes unique characteristics that make it a premium product, appreciated in international markets. The event provides a platform for farmers and producers to showcase the best of their crops, connect with potential buyers and establish strategic alliances to boost their business. At the same time, the Chocoshow promotes the recognition of cocoa as a national emblem and a product with a denomination of origin.

FEDECACAO's work goes beyond the technical and commercial, extending to the social sphere. The Federation promotes projects that strengthen rural communities, improving the quality of life of cocoa-growing families. These projects include educational programs, gender equity initiatives and activities to involve young people in the sector, ensuring the continuity of the cocoa tradition. In addition, FEDECACAO promotes the inclusion and active participation of women in the cocoa value chain, recognizing their crucial role in the production and marketing of the bean.

The Chocoshow and FEDECACAO form a strategic alliance that works together to position Colombian cocoa as a product of excellence worldwide, while improving the living conditions of those who produce it. This event is a showcase to celebrate the talent, effort and dedication of cocoa growers, allowing their stories and traditions to be known and valued. By participating in the Chocoshow, you not only enjoy a unique experience that combines flavor, learning and culture, but also contribute to a country project that seeks to build a sustainable and equitable future.

Innovation is another key pillar of FEDECACAO's work. As administrator of the National Cocoa Fund, the Federation invests in scientific research to develop cocoa varieties that are more resistant and adapted to the country's different climatic conditions, thus ensuring the long-term sustainability of the crop. This research also focuses on optimizing the fermentation and drying processes, crucial steps to guarantee the quality of cocoa and its potential in international markets. At the same time, FEDECACAO promotes fair trade, ensuring that producers receive fair prices for their work and better working conditions, especially in regions where cocoa represents the main source of income.