Alianza Kairo

Shopping Tourism

Shopping tourism is a form of tourism that focuses on the activity of shopping as a travel experience in itself. Shopping tourists often travel to specific destinations to purchase products that may not be available in their home locations or that may be cheaper or of better quality elsewhere.

Shopping destinations can be cities, regions or countries that have an attractive and varied retail offering, and that offer a unique and appealing shopping experience for tourists. Some of the most popular shopping tourism destinations include New York, Paris, Miami, Milan, Tokyo, Dubai, Hong Kong, among others.

Shopping tourism includes not only the shopping activity itself, but also other related activities, such as visiting shopping malls, markets and specialty stores, and enjoying the local culture and cuisine of the region.

Shopping tourists can be of different ages, genders and nationalities, and tend to have high purchasing power. Some of the most popular products purchased by shopping tourists include clothing, footwear, jewelry, electronics, beauty and wellness products, and local handicrafts.

Therefore, shopping tourism is a form of tourism that focuses on the shopping activity as a travel experience in itself. Shopping tourists visit specific tourist destinations to purchase products that may not be available in their places of origin or that may be cheaper or of better quality elsewhere.

From the perspective of the type of products, from the Global Shopping Tourism Network, they are divided into:

• Supranational products

• Products with cultural identity

Shopping tourism and supranational products are closely related, since both refer to the purchase and sale of products that transcend national borders.