Taking into account the contributions generated by the businessmen, academics and researchers invited to the Webinars, and highlighting the different alternatives and proposals put forward, the TOURISM Vs COVID-19 DECALOGUE was constructed, which through an acrostic with the word "TOURISM", lists 10 principles or strategies that would allow companies in the sector and tourist destinations in general to adapt their activities to the "new reality" generated by the COVID-19 pandemic.
Phase II: STRENGTHENING TRADITIONAL GASTRONOMY
Basic Course on Traditional Cuisine in the Department of Magdalena.
To date, phase 1 has been completed: Training, using for its development: classrooms within the main campus of the University of Magdalena, audiovisual aids, institutional ZOOM platform, teaching staff specialised in tourism from the Tourism and Hotel Business Administration programme, printing of certificates, refreshments and lunches, transport for sending certificates to the Sierra Nevada de Santa Marta, and in-person closing and certification ceremonies. Similarly, between August and November 2002, a Basic Course on Traditional Magdalena Cuisine is planned, with the aim of contributing to the diversification of the tourist offer and the social transformation of the indigenous and peasant communities of the Sierra Nevada de Santa Marta.
All of the above has had an impact on the contribution to the conservation of the natural and cultural heritage present in the territory (Sierra Nevada de Santa Marta), the formation and training of human resources both to integrate the productive chain of tourism in the territory, the strengthening of the historical heritage, cultural identity and collective esteem that enhance the tourist attractiveness of the territory and the enrichment of intercultural exchange between visitors and residents, thanks to experiences based on mutual respect, tolerance and understanding.
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Humberto Nicolas Calabria Arrieta
Universidad del Magdalena - Colombia