“Bolivia to the World” is conceived as a platform open to tourism professionals, public-sector decision-makers, academics, students, industry leaders, representatives of international organizations, and specialized media from different countries. The expected diversity of participants reinforces the event’s international character and underscores the growing interest in tourism models that prioritize sustainability, cultural authenticity, and the active participation of local communities.
During the session, the main strategic priorities guiding Bolivia’s tourism policy will be addressed, with particular emphasis on the integration of tourism, culture, and the environment. Bolivia will present itself as a country committed to balanced tourism development, capable of generating economic opportunities without compromising the conservation of its extraordinary natural and cultural diversity. In this regard, the webinar will provide context on the role of tourism within a national vision that recognizes the value of Indigenous peoples, living traditions, gastronomy, and unique landscapes as fundamental assets for a differentiated tourism offering.
One of the central themes will be the understanding of tourism as an instrument of social and territorial cohesion. The presentation will highlight how public policies seek to promote responsible tourism that directly benefits host communities, stimulates local employment, and encourages environmentally respectful practices. The discussion will also examine the challenges Bolivia faces in positioning itself in international markets, as well as the opportunities emerging through regional and international cooperation.
The webinar’s virtual format will facilitate participation from different parts of the world, with schedules adapted to multiple time zones, making it possible to bring together attendees from Latin America, Europe, and other strategic markets. This global scope reflects the objective of projecting Bolivia as a destination committed to sustainability principles and prepared to engage on equal terms with other countries within the current trends of international tourism.
Beyond institutional outreach, the event seeks to become a space for sharing experiences and reflections on the future of tourism. The session will encourage discussion on the need to advance toward more conscious, resilient tourism models aligned with the Sustainable Development Goals, in a context marked by the sector’s transformation and by growing demand for authentic and responsible experiences.
Cultural identity will occupy a central place in the narrative, emphasized as one of Bolivia’s primary differentiating factors on the global stage. The country will present itself as a territory where cultural diversity is not only preserved, but also actively integrated into the development of innovative tourism products that can offer meaningful visitor experiences while simultaneously strengthening the pride and self-esteem of local communities.
Access to the webinar will be free of charge, with prior registration, enabling broader reach and facilitating participation by a wide and international audience. This openness reflects Bolivia’s intention to share its vision, build partnerships, and position itself as an active participant in the global conversation on sustainable tourism.
In an international context in which tourism is redefining its priorities, “Bolivia to the World” is presented as an opportunity to showcase a coherent, committed approach with a forward-looking focus. The 14 January session will therefore represent an important step in Bolivia’s international positioning strategy, reinforcing its image as an authentic, sustainable, and culturally diverse destination, ready to meet the challenges of 21st-century tourism.
Date: 14 January 2026
Format: International webinar – Zoom platform
Start time: 12:00 (Bolivia – UTC −4)
Direct access link: https://us06web.zoom.us/j/81403930215?pwd=nDpeWS4O9p9OWgXGqjaEbHRqTAb9Fu.1
