Amex launches new all-in-one travel app

17-09-25

American Express has unveiled an innovative mobile application—the first of its kind within its travel division—that integrates flight, hotel, and car rental bookings with tools designed to inspire, plan, and maximize the benefits cardmembers enjoy while traveling. Branded as Amex Travel App™, the app will debut on iOS on September 18, 2025, followed by an Android release a few weeks later. Its goal is to deliver a more unified, seamless, and personalized travel experience.

The new app stems from the insight that many people find trip planning tedious: according to a recent Amex survey, 81% of respondents wish they had an application that combines inspiration with booking capabilities. In addition, 52% admit feeling overwhelmed by the abundance of choices when selecting a destination. To ease this “choice dilemma,” the app offers thematically curated guides and personalized recommendations—travel ideas that help users visualize destinations more clearly.