Bangkok is climbing the ranks thanks to its well-known value for money. The offer has modernized with next-generation malls, nighttime shows, and urban wellness options. Local hotels, for their part, maintain competitive rates and loyalty-building service. For those seeking to combine temples, markets, and contemporary Thai cuisine, the capital delivers a compact, varied itinerary.
Seoul is capitalizing on the Korean cultural wave. Creative neighborhoods, design, trend-forward shopping, and gastronomy ranging from hansik tasting menus to chef-driven concepts form a compelling proposition for younger audiences and groups of friends. The city has also upgraded infrastructure for winter events and indoor experiences, making it especially attractive in February.
Sydney and Melbourne confirm that Oceania remains on the post-pandemic radar. The southern summer multiplies outdoor plans, festivals, and coastal routes. Sydney attracts with its iconic harbor, cultural calendar, and quick access to beaches and national parks. Melbourne seduces with cult cafés, museums, street art, and excursions to the Great Ocean Road or nearby wine regions. For travelers wanting to celebrate the Year of the Horse with a different twist, Australia blends cosmopolitan life and nature.
CNY remains the world’s largest annual migration. Its pull also drives international demand. In 2025, Tokyo, Osaka, Bangkok, and Singapore already stood out as magnets. For 2026, airlines and agencies are adjusting capacity around the key dates. Anyone aiming to capture this wave should activate campaigns from the last quarter of the prior year, with inspirational messaging, tactical promotions, and flexible change policies.
Curated itineraries will be critical in the most in-demand city breaks. In Singapore, Hong Kong, or Seoul, alternate icons with neighborhood experiences. Booking observation decks, shows, and restaurants in advance prevents hiccups. Practical content makes the difference: special holiday hours, transport availability, and digital payment guidelines for foreign visitors.
In medium-haul escapes like Bangkok, added value comes from tailor-made tours and guaranteed access to popular markets, temples, and shows. In Sydney and Melbourne, the key is to emphasize the outdoor summer, create bundles that integrate flights, hotel, and confirmed experiences, and ensure frictionless transfers between airports, coastal areas, and event venues.
Remember that Chinese New Year 2026 falls on 17 February. Many establishments adopt reduced hours or close during the first festive days. Planning ahead, using reservation systems, and confirming cancellation policies will prevent surprises. For families and groups, choosing well-connected accommodations cuts travel times and improves the overall experience.
With demand favoring major Southeast Asian hubs and two Australian icons, CNY 2026 consolidates a return to dynamic, selective regional tourism. Logistical efficiency, service quality, and the promise of memorable experiences weigh as much as the final trip price. Those who combine clear information, connectivity, and authentic offerings will be best placed to convert interest into firm bookings.
