Central America and Italy strengthen tourism ties with new alliance between CATA and IILA

22-10-24

The tourism sector in Central America continues to grow strongly, and one of the key initiatives for its expansion is the recent alliance between the Central American Tourism Promotion Agency (CATA) and the Italian-Latin American Institute (IILA). This agreement aims to strengthen tourism ties between Central America and Italy, promoting a greater exchange of tourists and greater visibility of Central American destinations in the European market.

The alliance was announced during a strategic meeting in Rome, Italy, where representatives of both entities met to formalize this cooperation effort. At the meeting, the importance of international collaboration to promote tourism as an engine of economic and social development was highlighted, with special emphasis on small and medium-sized enterprises (SMEs) in the tourism sector, which play an essential role in Central American economies.