ITB Berlin 2024 opens its doors with an increased international presence

05-03-24

The Spanish capital dressed up to welcome the first edition of Madrid Inside Art & Design (MIAD), the pioneering event that fuses the disciplines of art, design, interior design and architecture and brings together the best national and international firms in the sector. From March 5 to 17, the emblematic bullring of Las Ventas becomes the epicenter of innovation and creativity, where thousands of visitors from Europe and the world are expected to visit.

Organized by the visionary Alejandro Zaia, founder of Marbella Design & Art and renowned international fairs such as Pinta London and Pinta New York, MIAD is positioned as a unique and innovative experience. With the aim of becoming a point of reference for the world of art and design, both in Spain and internationally, the fair occupies more than 1,500 square meters of open space, designed by the Marbella Design & Art team.

MIAD is ahead of the International Contemporary Art Fair, promising to be more powerful and attractive than ever. Its launch seeks not only to complement but to compete with the offer of design and art events in Madrid, such as ARCO and Casa Decor, with a healthy intention to stand out.

The event hosts more than 250 exhibitors, including prominent interior designers such as Alejandra Pombo, Alfons & Damián, Antonio Calzado and Beatriz Silveira, among others. The fair promises to be a hotbed of ideas, designs, contacts and business, challenging the traditional structures of this type of event and expecting to attract approximately 20,000 visitors over twelve days.

Alejandro Zaia stresses the importance of having a clear vision, investing significantly and deeply respecting the work done. He also stresses the importance of enjoying and maintaining a good mood as keys to success.

Madrid Inside Art & Design is not only a fair; it is a declaration of intentions that puts Madrid on the map of the great capitals with multidisciplinary art and design fairs. With this initiative, Madrid joins the vanguard of creativity and aesthetics, promising to be an unforgettable encounter for amateurs and professionals of the sector.