UNWTO seeks to promote rural tourism collaboration

16-01-24

The World Tourism Organization (UNWTO) has launched TourismConnectsRural, a platform designed to facilitate internal communication, enabling villages to exchange experiences and knowledge, and participate in master classes focused on the growth of tourism as a driver of rural development. Key features of the platform include:

Experience sharing: villages can share their unique experiences, knowledge and best practices through the platform, or work together on specific topics creating a dynamic knowledge ecosystem.

Masterclasses: a full bank of masterclasses will enable villages to improve their sustainable tourism skills and practices.

Interactive communication: the platform enables real-time interaction, allowing villagers to engage in meaningful conversations, ask questions and collaborate effortlessly.

Event hub: villages can showcase their events and stay informed about special occasions, fostering a sense of community through information sharing.

Zorista Urosevic, UNWTO Executive Director, says: "UNWTO is empowering rural communities by providing them with a digital space where they can converse, collaborate, learn collectively and contribute to the sustainable development of their regions. The communities in our Best Tourism Villages Network now have an unprecedented experience. access to a space where they can communicate, share and learn from their peers globally."