ATM 2024 to Focus on India's Outbound Tourism Potential

24-02-24

With the Indian outbound market forecast to be worth $143.5 billion annually by the end of this decade, the Indian tourism sector will come under the spotlight during Arabian Travel Market (ATM) 2024, which returns to the Dubai World Trade Centre (DWTC) for its 31 st edition from 6-9 May.

According to a report by booking.com and McKinsey, 70% of Indians travelling overseas choose nearby destinations, with one-third choosing destinations in the Middle East.

The UAE is the top regional destination, followed by Saudi Arabia. According to the DET, India is Dubai’s top source market, with 1.9 million visitors in the first 10 months of 2023. Saudi Arabia is aiming for 7.5 million visitors by 2030.