Study presented on luxury tourism trends for 2023

12-05-23

The company Alianza Kairo has carried out a study which highlights how luxury tourists are looking for unique experiences, personalised services and concern for environmental sustainability.

More and more clients in this segment are looking for tourism experiences that are compatible with the preservation of the environment and the protection of biodiversity. In this sense, tourism companies must implement sustainable policies and practices in order to be competitive and attract a public that is increasingly aware of the importance of environmental sustainability.

Another aspect to consider is the importance of personalised services in luxury tourism. Customers in this segment are looking for unique tourism experiences, which allow them to get to know destinations and cultures in an authentic and exclusive way. To achieve this, tourism companies must offer personalised services and experiences, adapted to the needs and preferences of each client.

Finally, it is necessary to take into consideration the consequences that luxury tourism can have on the local population and the environment. The concentration of tourists in certain destinations can have a negative impact on the quality of life of the local population, such as an increase in housing prices and gentrification. In addition, tourism activity can cause environmental damage if adequate sustainability measures are not implemented. It is therefore essential to advocate for sustainable tourism that takes into account the needs and demands of the local population and the environment.