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Santa Marta
500 years of history, nature and culture in the heart of the Colombian Caribbean
(Colombia)
Santa Marta, Colombia's oldest city and one of the first founded in the Americas, celebrates a historic milestone in 2025: its 500th anniversary. Located between the majestic Caribbean Sea and the imposing Sierra Nevada, this Caribbean jewel combines history, nature and culture in a unique way. On the occasion of its 500th anniversary, Santa Marta has become a must-see destination for travelers seeking authentic, sustainable and meaningful experiences. This article will take you to discover the charms of this city, its rich historical heritage, its natural landscapes and its vibrant gastronomic and cultural offerings.
Santa Marta is a world-class tourist destination that combines stunning beaches, a high-class marina, exciting nautical activities and a diverse and quality hotel offer. With its privileged location between the sea and the imposing Sierra Nevada, this city is ideal for those seeking adventure, relaxation and a unique connection with nature.
History and cultural legacy
Founded on July 29, 1525 by Rodrigo de Bastidas, Santa Marta is a living testimony to the colonial and pre-Columbian history of Latin America. Its historic center, with cobblestone streets and colonial buildings, invites you on a journey through time. The Cathedral of Santa Marta, the oldest in Colombia, and the Quinta de San Pedro Alejandrino, where Simón Bolívar spent his last days, are two of the city's most emblematic landmarks.
In addition, the Tairona Gold Museum offers a window into the region's pre-Hispanic past, with artifacts that tell the story of the indigenous communities that inhabited the Sierra Nevada. These cultures, such as the Kogui, Arhuaco and Wiwa, have preserved their ancestral traditions and today are guardians of an invaluable cultural legacy.
Gastronomy and local flavors
Samarian cuisine is a fusion of Caribbean flavors and indigenous influences. Fresh seafood dishes, such as ceviche and sancocho de pescado, are a must. Several restaurants stand out for their creativity and use of local ingredients.
Sierra Nevada coffee is another of the region's gastronomic treasures. Cultivated by indigenous communities, this coffee is recognized for its quality and unique flavor. Programs such as “Los Sabores de la Sierra” allow visitors to taste this coffee and other local products, such as honey and panela, while supporting the communities.
To complement the tourism offer, Santa Marta has a wide variety of lodging options to suit all budgets and travel styles. From luxurious beachfront resorts to cozy hostels in the historic center, the city offers alternatives for all tastes. Boutique hotels with ocean views, ecological cabins inside the Tayrona Park and tourist apartments with all the amenities are just some of the options available. In addition, many of these properties offer additional services such as spas, gourmet restaurants and guided activities to make your stay an unforgettable experience.
Nature, adventure and nautical activities
Santa Marta is a paradise for nature lovers. A few kilometers from the city is the Tayrona National Natural Park, famous for its white sand beaches, crystal clear waters and dense rainforests. Playa Blanca and Playa Dormida are two of the most iconic destinations, ideal for relaxation and contemplation.
For the more adventurous, the Lost City (Teyuna) is an unforgettable experience. This archaeological site, which dates back to 800 A.D., is only accessible after a trek of several days through the jungle. The tour offers not only a deep connection with nature, but also an immersion in the history of the indigenous peoples who inhabited the region.
Nautical activities are one of Santa Marta's main attractions. Its crystal clear, warm waters offer the perfect setting for water sports such as scuba diving, snorkeling, surfing and kayaking. Popular areas for underwater exploration include the Tayrona National Natural Park, where coral reefs harbor impressive biodiversity, and Taganga, a small fishing village that has become an epicenter of diving in Colombia. Here, beginners and experts alike can dive into the depths of the ocean to admire colorful marine species and fascinating underwater landscapes.
Santa Marta's marina is another key spot for sea lovers. With modern facilities, this port is a hub of activity for yachts, sailboats and pleasure craft looking to explore the Caribbean coast. From here, it is possible to rent private boats or join organized excursions to tour the bay, visit nearby islands or simply enjoy a day of sailing. It is also an ideal place for sport fishing, a very popular activity among locals and tourists looking to catch species such as tuna, sailfish or dorado.v
Santa Marta's paradisiacal beaches are another must-see attraction. Playa Blanca, with its soft sand and turquoise waters, is perfect for relaxing and enjoying a sunny day. Bahía Concha and Cabo San Juan, located within the Tayrona Park, offer dreamlike landscapes with a unique mix of jungle and sea. These beaches are ideal for swimming, paddleboarding or simply relaxing under the shade of a palm tree. For those looking for a more exclusive experience, Playa Cristal stands out for its tranquility and beauty, with crystal clear waters that make it a perfect place for snorkeling.
The Don Diego River is another of Santa Marta's natural attractions. In this jungle environment, visitors can enjoy activities such as tubing, an experience in which one descends the river in floats while contemplating the exuberant vegetation and local fauna. There are also kayaking excursions or boat rides that lead to hidden beaches where the river meets the sea. These types of experiences combine the thrill of adventure with the serenity of nature, allowing travelers to disconnect from the stresses of everyday life.
500th Anniversary celebrations
Santa Marta's 500th anniversary is a unique opportunity to discover the city. Celebrations include cultural events, historical exhibitions and outdoor activities. The “Narrative City of Santa Marta” is an initiative that seeks to connect visitors with local history and culture through immersive experiences.
Santa Marta is much more than a tourist destination; it is an experience that combines history, nature and culture in a unique environment. On the occasion of its 500th anniversary, the city has renewed its commitment to sustainability and the preservation of its legacy, offering visitors a unique opportunity to connect with the past and present of this Caribbean jewel.
Whether you are looking for adventure, relaxation or culture, Santa Marta has something special for you.
Don't miss the opportunity to be part of this historic celebration!
Autors: Isabela Martins and Jorge Neves
TSTT Journalists
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