In its latest fiscal year, IFEMA Madrid held more than 850 events, including trade fairs, congresses, conventions, and cultural performances, attracting millions of national and international visitors. This intense activity not only boosts the local economy but also strengthens Madrid’s image as an open, competitive city capable of hosting major international gatherings. It is estimated that 80% of IFEMA's economic impact directly affects the region's productive and service sectors.
Beyond the business volume it represents, IFEMA Madrid plays a crucial role in employment generation. Its activity drives more than 46,700 jobs, including direct, indirect, and induced positions, making the trade fair ecosystem one of the largest sources of stable and skilled employment. This job creation potential is particularly significant in sectors such as hotels, restaurants, transport, security, and technical services, all of which benefit from the constant flow of visitors and exhibitors.
IFEMA Madrid’s international outlook has also been key to its success. A significant percentage of its events attract foreign professionals and companies, contributing not only to foreign trade activity but also strengthening Madrid’s position as an international business hub. In this regard, the institution aligns with the internationalization and sustainable development strategies promoted by the Madrid City Council and the Regional Government, offering a model of efficient and environmentally responsible management.
Another hallmark of IFEMA Madrid is its ability to innovate and adapt to new challenges in the MICE sector. The digitalization of processes, the implementation of advanced technological solutions, and its commitment to sustainability have been strategic pillars in its recent growth. Additionally, the venue has reinforced its commitment to accessibility and inclusion, ensuring that spaces and services are adapted for all audiences and groups.
The institutional and business support behind IFEMA Madrid has also been fundamental in achieving these results. Its public-private governance model, involving the City and Regional Governments of Madrid alongside business organizations, has allowed for a long-term strategic vision, while ensuring agile, transparent management focused on excellence.
At a time when the global economy demands resilience, sustainability, and diversification, IFEMA Madrid stands as a key player in the city and region's growth. Its ability to attract major international events, promote entrepreneurship, generate employment, and project Madrid’s image globally makes its activity one of the most solid pillars of the MICE industry in Europe.
With these figures, IFEMA Madrid not only celebrates its economic performance but also reaffirms its commitment to social development, innovation, and Madrid’s international positioning as a leading city in the field of fairs and congresses.
