Netflix House revolutionizes tourism and immersive entertainment

05-07-25

Netflix is stepping beyond the screen and into the physical world with a bold new concept that blends theme park, restaurant, retail, and interactive experiences. The innovative project, called Netflix House, will open its first two locations in late 2025 in the United States—specifically at the King of Prussia Mall in Philadelphia and the Galleria Dallas in Texas—before expanding to the iconic Las Vegas Strip in 2027.

With each location occupying more than 9,000 square meters—or over 100,000 square feet according to some sources—Netflix is bringing its vast catalog of series and films into permanent, themed spaces where fans can not just watch, but live their favorite shows. Rather than relying on roller coasters or large mechanical rides, these venues will focus on immersive experiences based on hit franchises like Wednesday, Stranger Things, Squid Game, ONE PIECE, and the Knives Out universe.