Zimbabwe: Africa's hidden jewel that conquers international tourism
08-01-25
Zimbabwe is positioning itself as one of the most attractive tourist destinations in Africa thanks to its impressive natural wealth, its cultural heritage and its international promotion strategies The country is gaining prominence on the global tourism map by offering unique and authentic experiences that attract more and more international travelers.
Zimbabwe welcomed 409979 international visitors in the first quarter of 2024, an increase of 83 percent over the same period in 2023. This growth reflects the success of promotional campaigns, improved air connectivity and new policies that facilitate access to the country.
Zimbabwe boasts a diversity of destinations that make it a tourist gem in Africa among which stand out:
Victoria Falls, one of the seven natural wonders of the world known for its majesty and exciting activities such as rafting and helicopter rides.
National Parks and Wildlife with iconic reserves such as Hwange and Mana Pools, the latter a UNESCO World Heritage Site where visitors can enjoy walking and canoeing safaris.
Cultural Heritage which includes the Ruins of Great Zimbabwe a historical site that tells the rich history of the country's pre-colonial civilizations.