UN Tourism launches Artificial Intelligence 'Plug and Play' contest
22-06-24
Les Roches, an international school specializing in hotel and tourism management, has announced its collaboration in the 'Plug and Play' competition, an initiative organized as part of UN Tourism's Global Artificial Intelligence Startup Competition.
This competition aims to harness the transformative power of Artificial Intelligence (AI) and deep technologies to improve sustainable tourism for the benefit of people, planet and prosperity.
The critical role of AI in reshaping tourism is underscored by its ability to enhance personalized travel experiences, optimize operational efficiency and promote sustainable practices. Recognizing this potential, Les Roches is contributing to this effort through its Spark innovation sphere.