According to an analysis by Oxford Economics, the number of international trips

13-02-24

According to an analysis by Oxford Economics, the number of international trips made by Chinese tourists is expected to experience a notable increase, doubling in 2024 compared to the previous year. However, this increase will still be 22% below the levels recorded in 2019, before the pandemic. This study suggests that Chinese tourism will not achieve a full recovery to its pre-pandemic figures until 2025, indicating a slower pace of recovery compared to other major outbound markets globally.

The revival of Chinese tourism, which gained momentum in 2023, will continue its progress toward normalcy in 2024. This progress is favored by the mitigation of certain obstacles, such as the expansion of air connections and the streamlining of passport and visa processes, especially noticeable in the second half of 2023.