Virtuoso presents report on how sustainable travel enhances the vacation experience
04-04-24
The latest report from the global luxury network of carefully selected leisure travel advisors and travel suppliers, Virtuoso, reveals a growing interest in sustainable tourism, highlighting that environmentally and socially conscious travel is not only possible, but significantly enriches the vacation experience. In response to global challenges such as geopolitical conflicts, tourism, and climate change, more than half of respondents admit to being motivated to adopt more responsible travel practices.
This study, conducted among Virtuoso's travel advisors and high net-worth clients, shows a notable 9% increase over the previous year in the perception that sustainable travel boosts vacation satisfaction.