With this proposal, Mincetur seeks to position Peru as the world's leading gastronomic tourist destination. To this end, according to Minister Roberto Sánchez, the sector's efforts will continue to focus on promoting regional cuisines.
"From Mincetur we reaffirm our commitment to the reactivation of tourism by directing our efforts to the development of regional cuisine linked to tourism, as a strategic axis to achieve unique experiences based on its culture and biodiversity with inclusion and sustainability," he said.
This year, Peru was ranked as the best tourist, cultural and gastronomic destination in the region at the "World Travel Awards South America 2022". The award has generated worldwide expectation to visit the Andean country.
The tourism authorities have sought to take advantage of the fact that eyes are on the region and to promote the reactivation of the gastronomic sector. In the north of the country, as part of the recognition of the picanterías and chicherías, the first "Trips with flavour" meeting was held, a space for exchanging experiences and promoting regional cuisines. This event will also be held in the city of Arequipa on 24 and 25 September.
In addition, the "Peruvian Culinary Experiences 2022" gastronomic tourism business conference, organised by Promperú, an event that brings together entrepreneurs from the sector and 35 international buyers from different countries, to generate solid investment commitments in Peruvian cuisine.